CLIENT STORY
"If this were a crisis at work, how would you solve it?"
In 2020, Shaun was at peak physical performance running marathons. By 2023, the weight of professional success and personal circumstances had pushed his health into the shadows. He was still the top executive in his region, but he was completely checked out of his own body. Running on fumes, respected by all, but quietly failing the man in the mirror.
Working with Shaun, I applied the same executive problem-solving framework he used in his business career. I didn't look for motivation — I built the system around his life, his schedule, and the person he knew was still in there. The results speak for themselves.
30kg weight loss
Sustainable weight loss achieved
100% Alcohol-free
Alcohol-free and mental clarity restored
ROI+
Headhunted at a significantly higher salary
Shaun didn't just rebuild his health. The results were the byproduct. What came back first was the person Shaun knew was in there. That's what happens when the correct system is built for the individual.
The crisis might be what gets your attention. But the person you're becoming is what keeps you going.
THE APPROACH
The System Operates
On Two Levels.
The identity shift — Mind Body Awareness
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How you're wired — what drives you, what pulls you away
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Making decisions as the healthiest version of yourself — automatically
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The level most programs never reach — where lasting change lives
The long game — Physical Health Duration
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Can you hold this standard for 5 years? 10 years? 20? That's the test.
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Movement, sleep, nutrition, biomarkers — built to compound
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The decisions made now determine the quality of your life for the next thirty years
Here's how we get there. The system is built in six phases — each one earns the next
HOW IT WORKS
The Rebuild System
Minimum six months. Not because the system requires it — because the standard does.
You didn't build your career in a quarter. You won't rebuild your health in one either.
Where you are now
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Low energy affecting every area of life
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Overeating & drinking what started at client dinners has become the daily default
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Poor Sleep with inconsistent daily rhythm
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A full calendar with no margin and a body paying the price
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Blood tests unchecked, activity unmeasured — you don't know where you stand
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You stopped signing up for hard things — and you miss that person
THE HONEST QUESTIONS
From where you are to
where this goes.
Where I'll take you
+ Higher energy that fits your schedule and outlasts your daily demands
+ A nutrition system that works through travel and client dinners
+ Sleep optimised as a performance tool, not an afterthought
+ A training system built around your calendar, not against it
+ Full biomarker audit, activity measured — you'll know exactly where you stand
+ Signing up for hard things again — because you want to, not because something forced it
SERVICES
Work With Me
Engagements are limited — I work with a small number of clients at a time
If you're ready to have the honest conversation, the call is the starting point.
ABOUT
Meet Your Coach
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Wes Sulzberger — Founder & Performance Health Coach
A decade where the body was the job: the Tour de France, the Vuelta, five World Championships. Then a decade at Zwift, leading growth at startup pace across APAC.
Through divorce, remarriage, IVF, four city moves, an MBA and three kids, the standard never drifted — because it existed before the pressure arrived. I’m getting stronger with age, not weaker. That’s the path I want to help you find.
Engagements are limited